Clearer thinking - WHAT happens? WHY does it happen? HOW does it happen?   (Click for a PDF of this page)

Knowledge Genes^® will help you get a clearer understanding than other techniques - focusing you on the fundamental questions that need to be asked and answered - WHAT? HOW? WHY? - eliminating verbosity, vagueness and ambiguity. In today's busy world, we just don't have time to waste on longwinded communication. Knowledge Genes^® significantly improves the communication process of individuals and teams because it focuses on these fundamental questions.


Use WHAT-HOW-WHY thinking to create your mind map

Asking WHY really gets you thinking - it's only when you know WHY that you truly understand.

And structuring your writing or other communication around the fundamental questions WHAT-HOW-WHY means that you will have anticipated all the clever questions your audience might pose - you will be passing knowledge to them in its purest form, in a way that they can assimilate quickly.

START with a WHY-loop

Start by thinking HOW to achieve something (and think WHAT to be more specific if you want)... then ask WHY it's important and go back to think HOW again - you'll get a whole new perspective and better HOWs.

Let us fill the gaps in your knowledge

Web documents and Knowledge Genes^® are automatically indexed against your own Knowledge Gene^® as you build it. Quickly learn from people who are writing about the same subject, and fill in the gaps in your knowledge.

Add text to your mind map

Use your Knowledge Gene^® to effortlessly explain WHAT, HOW and WHY on any subject and elaborate with text, images and links to existing documents.